Twitter is a great place for the entrepreneurs to promote and market their products or services online. So whether you are a novice or an old player in your business, but want to connect with people over Twitter network, then you have tons for your marketing things over this place. With so many things on Twitter like part chat program and part tiny blog, you will discover that the platform of Twitter is something which can change your interaction methods with your current clients and the potential ones. So if you are looking for some marketing tips and tricks using the platform of Twitter, then you are at the right place. You will find interesting ideas of using Twitter for your marketing. Let’s check them out.
Do you use Twitter for your marketing? Tell us in the comments.
Connect your CEO in social media
Social media is a fantastic place to interact with your market, clients, prospects, bloggers and other influencing elements. However, your CEO taking a social media route can be difficult, especially when your company is a big group or some global company. CEO’s hardly have time to blog or engage at places like social media. However, at Twitter you don’t have to worry much since you just have 140 characters to write as updates, which your CEO can easily afford. If your founder or CEO is able to connect this way, this can be beneficial thing for your marketing.
[Read also: Political Leaders With The Most Number of Fake Twitter Followers – Who Made The Top List?]
Network with bloggers and other media professionals
Being in touch with anyone on Twitter is pretty easy thing to do. Hence you must make sure to connect yourself with bloggers and other media professionals as it will help you in your marketing and PR activities to a great deal. In fact this is quite easy to get connected with influential people rather than mailing or calling them.
[Read also: How I Increase My 400 Twitter Followers by 3 Times]
Come up with special offers and deals
If you deal in retail industry, then you can use Twitter to announce a number of sales offer and good deals to a larger crowd. You can think of using some application to keep people updated about a number of offers and deals coming up in your company. This is a great way to marketing and promoting your products among a large number of people present over Twitter. A number of other brands too have tried and tested this method and have reaped good result out of this idea.
[Read also: X (Twitter) Symbols & Icons – Their Meanings & How to Use Them]
Live updates on conferences and business events
If you have some trade show or any corporate event or conference, you can use the platform of Twitter to update a number of last minute details about these events and happenings. Twitter is a wonderful last minute marketing tool.
Promote webinars, blog articles, news and other things
It is pretty simple to post any link to anything in Twitter. Therefore don’t just shy away from posting blog and news articles on the number of websites which you find relevant to your business like PR coverage, successful stories from clients etc. If you have some other interesting and useful contents like webinars, you can certainly put them for your audience. These things gear up your marketing activities for your business.
Twitter is a great place to carry out your number of business marketing things in many of ways. By trying these above discussed marketing tips and ideas you can simply help your business to promote over the Twitter platform. Try them out; it won’t cost you anything except your time and efforts. Indeed they are certainly worth putting.
Do you think Twitter is a good marketing tool? Do you have any ideas on how to use Twitter for marketing? Let us know in the comments.
Brianne – Great Post! It wasn’t until recently i started to understand the value in using Twitter as part of my social media marketing campaign. I really appreciate posts like this because i always pick up some little nugget from each one i read. Thanks.
Glad you find the post helpful John and thanks for the comment.
Actually, Twitter is considered to be one of the best and most reliable tool when it comes to internet marketing that is why many people who are into business online are utilizing Twitter, The benefits are not just accessible but flexible at the same time.
You’re right Liane. I personally find Twitter more useful to me compare to FB and G+.
These are some great tips. I still haven’t quite figured out the whole twitter (and facebook) marketing thing yet. This definitely gives me a few ideas :).
Glad the article brings you some ideas Dominic. Good luck 🙂
I know how useful Twitter is for marketing niche. Using twitter we can connect to many different
people with different profession and in different niches. Because twitter is very popular there is
more chances of getting notice your niche.
I agree with you Becca. And persoanlly, I think the number 1 advantage of Twitter compare to the other social networking sites is it’s simple and fast !
If it comes to twitter then you must be being very active there. Without activeness you cannot get benefit from twitter. This is a bitter truth about twitter.
Well I think same goes to the rest of the social networking sites too Puneet. You’ll not get the most out of any social networking sites if you’re “quiet”.
One thing about twitter is everyone seems to be tuned into it now. It is free and a great way to market and promote your product or site. It takes a little practice and getting the hang of, but overall it is one of the simplest platforms out there. There are tons of possibilities with twitter. I actually think it is better than facebook. It is easier to use, fast and simple. What more could you ask for.
I actually think the same Ray. I have more traffics comming from Twitter than FB or any other social networking sites. I’m still learning to master it and on getting more followers of the same interest. Twitter really deserves more of my attention and I’m definitely going to focus more on it.
Am getting interested. Yeah, I’ve got a twitter account, but I haven’t got any hint yet that this could be used for marketing. Thanks for this article.
You’re welcome Jess.
Twitter is a great tool when not abused for pointless posts. I find it works well as a means of establishing relationships with credible industry professionals, for developing a personal brand and for keeping in the now with what industry experts are doing or sharing.
Couldn’t agree with you more. Personally, I like Twitter because it’s fast and simple to use. Thanks for the comment and keep visiting Trung.
Twitter, second to Facebook is one of the best platform for getting good leads for any business that is represented online. Twitter is really useful in driving traffic and helping people market more. Thanks for sharing 🙂
I’m getting more traffic from Twitter compare to any other social networks, it’s fast and simple to use. Pretty much my favorite. Thanks for the comment Olawale.
I really appericiate all your comments and also would like to thank you all for making this post so informative by sharing your experiences.